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| TotalView — the standard NASDAQ data feed for serious traders — displays the full order book depth for the NASDAQ market participants. TotalView also disseminates the Net Order Imbalance Indicator (NOII) for the NASDAQ Opening and Closing Crosses and NASDAQ IPO Cross. |
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| Benefits and Features |
- Allows traders to take full advantage of trading in NASDAQ and achieve better performance
- Enables investors and traders to:
- Follow pockets of liquidity over time
- Better understand how orders are distributed throughout the market
- Identify new trading opportunities
- Pursue unique trading strategies
- Is the fastest source of NASDAQ order book information
- Displays orders and quotes at every price level in the NASDAQ market center systems
- Offers more than three times the liquidity than the traditional NQDS/Level 2 display within 5 cents of the inside market and more than 20 times the liquidity overall
- Reveals imbalance information in the minutes leading up to the NASDAQ Opening and Closing Crosses as well as the NASDAQ IPO Cross
For additional information, please refer to the NASDAQ TotalView Fact Sheet for Professionals or the NASDAQ TotalView Fact Sheet for Non-Professionals.
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| Upcoming Product Enhancements |
- With the NASDAQ systems integration, TotalView subscribers will see greater order depth as INET order flow will be reflected in the NASDAQ price level data. Direct data feed subscribers will also have a greater number of delivery options to receive TotalView data.
- To ensure that traders and investors have a complete view of NASDAQ market center trading activity, NASDAQ also plans to add market participant depth data for New York Stock Exchange (NYSE) and American Stock Exchange (Amex) listed securities into TotalView entitlement.
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| Pricing |
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The current TotalView user fees are as follows:
For a complete list of NASDAQ and UTP data fees, please refer to the NASDAQ Data Products Pricing page.
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| Access Options |
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Customers may obtain TotalView data in the following ways:
- Via NASDAQ web products: For NASDAQ market participant firms, NASDAQ has incorporated TotalView depth data into its NASDAQ Workstation product. For individual and institutional investors, NASDAQ offers access to its market depth via the NOII/BookViewer web-based display product.
- Via Market Data Redistributors: Individual investors and traders may access real-time data through a number of authorized NASDAQ market data distributors. Market data distributors provide both display devices and data feed products containing NASDAQ real-time data.
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| Agreements |
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In order to access TotalView data, all subscribers must execute the appropriate NASDAQ agreements:
- End Users: Firms or individuals that receive real-time data via a controlled display device must complete and execute a NASDAQ Subscriber Agreement or equivalent with their market data distributor. Please note: This end-user agreement is provided by the market data distributor, not NASDAQ.
- Data Feed Subscribers (Internal Distribution): Firms that receive a delayed or real-time data feed product and only use the data internally need to complete and execute the NASDAQ Data Feed Subscriber Agreement and submit to NASDAQ for approval prior to initiation of service.
- Data Feed Subscribers (External Distribution): Firms that receive a data feed product and distribute the data externally, to third-party users, need to submit the following required documents to NASDAQ for approval prior to initiation of service.
For the complete list of NASDAQ and UTP market data agreements and forms, please refer to the NASDAQ Data Products Agreements page.
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| Related Data Products |
| For serious investors and market professionals, NASDAQ offers the following analytical data products:
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| Contact Information |
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